Thursday, February 13, 2025
HomeMortgageFamily BS appoints England as BDM for East and West Midlands

Family BS appoints England as BDM for East and West Midlands



Family Building Society has appointed Gina England as a business development manager (BDM), covering the East and West Midlands.

She joins from Coventry Building Society, where she was a BDM for around two years. Before that, she worked at Hinckley & Rugby Building Society for around a year.

Prior to that, England was at Lloyds Banking Group (LBG) for more than six years, initially joining as a relationship manager higher apprentice, then as a specialist business manager and then as a broker development manager.

Darren Deacon, head of intermediary sales at Family Building Society, said: “We’re delighted that Gina has joined our team of nine BDMs. Gina is highly regarded amongst the broker community, particularly in the East and West Midlands, where she has cut her teeth in her last two roles.

“Gina has taken over my old patch and I will now be able to concentrate fully on sales and strategy for the society.”

England added: “I look forward to introducing Family Building Society and its products to the brokers I know well. I really enjoy being out and about – meeting brokers and helping them with the more complex cases [that] are often under-served by the bigger lenders.


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“In addition to helping first-time buyers onto the property ladder, the wide range of Family’s products are tailored for expats, buy-to-let landlords, the self-employed and those coming up to and in retirement.”





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